Course List


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GEB

GEB 1011   INTRODUCTION TO BUSINESS

credits: 3  
This is a survey course to acquaint the student with all aspects of business. This includes business ownership, management, marketing, information technology and financial resources. This course will enable the student to more intelligently pursue advanced business courses and to choose a business career. 47 contact hours.

GEB 2214   BUSINESS COMMUNICATIONS

credits: 3  

In this course, students will develop the effective written and oral communications skills needed to function effectively in a business environment. Emphasis will be placed on communicating professionally in written correspondence, electronic communications, job applications and interviews, and business presentations and reports. It is recommended that the student possess office application and communication skills before attempting this course. This course has substantial writing and presentation requirements. 47 contact hours. 

GEB 2350   SURVEY OF INTERNATIONAL BUSINESS

credits: 3  

This introductory course in international business is designed to provide an overview of international trade as it relates to: existing and emerging global markets, foreign investments, its impact on financial markets, international marketing, and the operation of multinational corporations. 47 contact hours.

GEB 2940   BUSINESS INTERNSHIP

credits: 1-4  
Prerequisite: Academic Department Coordinator/Chair approval. This course is to be taken after the student has completed 9 credit hours in their major field of study. The purpose of this course is to allow students a "real world" experience with major-related, supervised, evaluated practical work experiences which may be paid or voluntary. Students are graded on the basis of documented learning acquired through hands-on experiences in an actual work setting. Variable credits are available, one to four per course. The student must fulfill the requirement of 60 on-the-job hours for each credit earned in addition to written assignments. This course may be repeated for a total of 4 credits.

GEB 3213   BUSINESS COMMUNICATION FOR PROFESSIONAL EFFECTIVENESS

credits: 3  

Prerequisites:Admission to: BUS-BS or Admission to: INTBUS-BAS or Admission to: MGTORG-BAS or Admission to: SUSMGT-BAS or Admission to: TMGT-BAS or Admission to: PSA-BAS or Admission to: PPA-BS or Admission to: EDST-BS). The purpose of this course is to explore the role of strategic communications within the professional context of contemporary organizations and to provide a survey of the organizational, behavioral, and technical aspects of business communications. An emphasis is placed on the application of theory to practice and the development of business communication skills that are clear, influential, and designed for maximum impact in the workplace. Topics include communications strategy in business; interpersonal communications and organizational context; team communications, meetings and networking; electronic media and social media protocol; and creating strategic proposals, presentations, and reports. The emphasis is on the practical application of strategic business communications in a variety of formats that enhance professional development. This course has a substantial writing requirement. 47 contact hours. 


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